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You are here: Home Resource Finder Journal Article Consumer Willingness to Pay Price Premium for Credence Attributes of Livestock Products – A Meta-Analysis
Consumer Willingness to Pay Price Premium for Credence Attributes of Livestock Products – A Meta-Analysis
March 2019
Publication: Journal of Agricultural Economics
Author(s): W. Yang, A. Renwick
This study conducted a meta-analysis to examine consumers’ willingness to pay (WTP) for different credence attributes of livestock products based on a systematic review of 555 estimates derived from 94 papers reporting WTP. Meta-regression results established the presence of systematic WTP variation associated with types of products, credence attributes (CAs) and locations, yet also indicated that WTP is subject to systematic variation associated with study methodology.