Reinterpreting the value chain in an indigenous community enterprise context

The purpose of this paper is to interpret values that may inform a new approach to considering value chains from New Zealand Māori kin community contexts. Research findings show that a kin community micro-economy value chain may be a cyclical system and highly consumer-driven. Research shows that there is strong community desire to connect lands and resources of homelands with descendant consumers wherever they live. Mechanisms enabling this chain include returning food scraps to small community suppliers for composting, or consumers participating in community working bees, harvesting days and the like. The model may have implications and applicability internationally among indigenous communities who are similarly interested in socio-economic growth and enterprise development.