November 02, 2023
You are here: Home Resource Finder Interactive Tool Wine (sauvignon blanc) in California, USA
Online tool to access and analyse results of a survey of wine consumers in California about their consumer behaviour, preferences, technology use, understanding of Māori enterprise, and country of origin preferences.
Source: Wine consumer preferences for sustainability attributes: A discrete choice experiment of Californian Sauvignon blanc purchasers. Tait, Peter R.; Saunders, Caroline M.; Dalziel, Paul C.; Rutherford, Paul; Driver, Tim