Winning the Green Premium: Beverage Sector webinar

Beverage consumers are demanding ever-greater sustainability in their drinks. That comes with a financial cost. How can producers earn more to cover these new costs? In this webinar, we explore how Kiwi beverage brands are winning the ‘green premium’ by working with suppliers, communities, retailers and consumers to find greater value – and then re-investing that premium in sustainable production. This webinar was held on Tuesday 21 February, featuring:

• Patsy Bass, Reefton Distilling Co
• Florence van Dyke, Chia Sisters / NZTE
• Simon Coley, Karma Drinks / All Good Organics
• Prof Paul Dalziel, Agribusiness & Economic Research Unit
• Vincent Heeringa, MC

Read our webinar summary here: https://staging.ourlandandwater.nz/news/winning-the-green-premium-for-beverages/